Contents Protocol Times 008

Contents Protocol | 08.02| 291

Greetings from Contents Protocol,

Our monthly report “Contents Protocol Times” includes the most recent announcements, community updates, and media coverage and will be shared every first week of the month.


We are striving to build an environment that encourages communication between content creators and consumers and ultimately lead to better content creation.

(1) Organizing the Movie Scenario Monitoring — The Contents Protocol team conducted a “movie scenario monitoring” which provides the opportunity for participants to reflect their opinions in the movie scenario.

  • Scenario monitoring is a survey that asks participants to read an unreleased movie scenario and provide feedback on the movie content and composition.

(2) Announcement of MOU with MBC — Contents Protocol signed a MOU with MBC to develop the data analytics service “Data Dashboard.”

Under the agreement, Contents Protocol develops various data analysis methods by utilizing the user data MBC possesses and MBC provides consultation and feedback on the “Data Dashboard” service. Contents Protocol will cooperate closely with MBC to advance data analytics service to a level that can be used in content creation and distribution.


(1) New Features Added — We are currently discussing the introduction of a new cultural content item to the store inventory. The CPT STORE has also added a“close account” function.

(2) Recent Movie Release Survey — From July 16th to 24th, we conducted a <Recent Movie Release Survey>. This survey allows us to analyze the various content consumption trends in films/TV series/ book and gain valuable insights. The analyses and insights we gain will be reflected in gathering the relevant data needed for the planning and development of Data Dashboard.

(3) WATCHA CPT Sign Update— Users can now check the amount of CPT they hold more swiftly by checking their WATCHA My Page.


News media has focused on the announcement of MOU agreement with MBC and Alex Jihyun Won Contents Protocol Co-CEO’s talk in the UPbit Developer’s Conference.


Team Contents Protocol

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